Urban starter

Urban starter

Passion Project

Urban Starter is a sourdough bakery that blends rustic tradition with a modern twist. Drawing inspiration from classic, time-honored methods, the brand combines earthy, warm tones like brown to reflect its bakery roots, with modern, urban hues like dark blue to capture the contemporary spirit. The handmade illustrations bring a touch of craftsmanship and tradition, while the packaging exudes an urban, fresh vibe. This project was born out of passion, merging the best of both worlds to create a brand that’s as timeless as it is forward-thinking.

  • you deserve a brand that reflects you

  • you deserve a brand that reflects you

  • you deserve a brand that reflects you

you deserve a brand that truly reflects you

Your brand is a reflection of your unique story and values. Let’s work together to create a brand identity that truly captures who you are and resonates with your audience.

you deserve a brand that truly reflects you

Your brand is a reflection of your unique story and values. Let’s work together to create a brand identity that truly captures who you are and resonates with your audience.

you deserve a brand that truly reflects you

Your brand is a reflection of your unique story and values. Let’s work together to create a brand identity that truly captures who you are and resonates with your audience.

Founded in 2024 by Carina Alempi, Moderately Poetic Studio exists to craft poetic brands with care and attention to detail, helping kind-hearted women stand out online.

Founded in 2024 by Carina Alempi, Moderately Poetic Studio exists to craft poetic brands with care and attention to detail, helping kind-hearted women stand out online.

Founded in 2024 by Carina Alempi, Moderately Poetic Studio exists to craft poetic brands with care and attention to detail, helping kind-hearted women stand out online.